In this Passing The Torch episode, we catch up with Michael Taylor on how you grow a career in marketing based on experiments and having to deal with the fact that AI is here to stay.

Listen to the best ways to learn how to interact with AI and make it your UVP, as you, as a human.

In this episode, we explore:

• The role of AI in modern business
• Why mentorship is key to professional growth
• How breaking problems into smaller parts leads to solutions
• The power of active learning in tech
• Michael’s popular Udemy course and his book with the title Marketing Memetics

Tune in to break down the walls of confusion around AI and level up your professional game.

You can also catch the full episode on our YouTube channel here.

The post Passing The Torch #09: The Future of Marketing and AI, with Mike Taylor appeared first on GrowthMentor.

In this episode, we explore:

• How personal experiences can spark product ideas
• The ever-evolving world of marketing
• Overcoming typical founder challenges
• The significance of having a co-founder who shares your values
• Jed and Sophia’s adventures in marketing, branding, and voice crafting

Tune in and witness the Lazar duo’s passion for connecting teams and fostering genuine relationships!

You can also catch the full episode on our YouTube channel here.

The post Passing The Torch #08: Solving Real Problems, with Jed and Sophia Lazar appeared first on GrowthMentor.

In this episode, we explore:

• How to get started with freelancing
• Common mistakes to avoid when starting your freelancing journey
• Strategies for setting appropriate freelance pricing to reflect your value

Listen to this episode if freelancing has been on your radar and learn how to take the first steps into freedom!

You can also catch the full episode on our YouTube channel here.

The post Passing The Torch #07: Going Freelancing, with Faith Storey appeared first on GrowthMentor.

Morgan shares his thoughts on transforming the need for help into a desire TO help, along with exciting updates from the blockchain world. Discover how he landed an amazing job opportunity through a call in GrowthMentor.

In this episode, we explore:

• The importance of asking questions for effective mentoring
• Updates on the blockchain and crypto industries and their potential for the future
• How to establish trust in marketing intangible products or services

Tune in!

You can also catch the full episode on our YouTube channel here.

The post Passing The Torch #06: Ask More Questions, with Morgan Schoefield appeared first on GrowthMentor.

Harri and Vito took us through the journey of finding people we can work with and trust in order to create new and exciting businesses.

In this episode, we explore:

• How Elephant, a social goals app, was created to address goal-sharing challenges
• The power of community and its role in goal achievement
• Tips for aspiring entrepreneurs when first rating their business
• The significance of the journey and building relationships while pursuing goals

Listen to how being open to asking for help can open incredible new doors.

Find out more about the Elephants app here.

Or find it in the Apple app store here.

The post Passing The Torch #05: Finding Like Minded People with Harri Thomas and Vito Margiotta appeared first on GrowthMentor.

Listen to the episode to learn more about, Peter’s fascinating entrepreneurial journey, and the path to his professional growth.

In this episode, we explore:

• The importance of embracing the human element in business
• The power of embracing diverse interests and experiences
• The importance of adaptability and learning on the go
• The impact of genuine storytelling in business
• The value of mentorship and continuous learning
• The rewards of embracing challenges and taking risks

Listen to Peter’s entrepreneurial spirit and passion for making a difference!

Find out more about LTC heroes here:
https://ltcheroes.com/

The post Passing The Torch #04: Finding the human side with Peter Murphy appeared first on GrowthMentor.

Hal shares his entrepreneurial journey, the challenges he’s faced, as well as the need and bravery to go and get help before launching his own Webflow agency.

In this episode, we explore:

• Hal’s entrepreneurial journey and challenges
• The importance of building a strong team
• The power of mentorship and networking
• The value of persistence and adaptability
• Balancing multiple responsibilities

Listen to how Hal went from building the marketing of a family deli all the way to founding his own agency.

Find out more about Candid Leap here:
https://candidleap.com

And also check their deli project at:
https://www.zeitlinsdeli.com

The post Passing The Torch #03: Building an Agency, with Hal Zeitlin appeared first on GrowthMentor.

JP opens up about his personal experiences and insights, offering priceless guidance for anyone embarking on the entrepreneurial journey.

In this discussion, we explore:

• Unearthing your innate entrepreneurial spirit
• Preparing, growing, and adapting throughout your entrepreneurial adventure
• The crucial role mentorship plays in JP’s personal success and his companies

Whether you’re just starting out or a seasoned entrepreneur, this conversation promises fresh perspectives and practical advice.

Tune in and learn from those who’ve paved the way in the world of entrepreneurship!

The post Passing The Torch #02: The Entrepreneur Journey, with JP Bisson appeared first on GrowthMentor.

We dug into what is essential when finding a mentor and when is the right time for you to look for one.

Etan and Jack also told us about their journey of collaborating after their mentoring call and how they built a 6 figure business together.

Listen to how they built, tried, tested, and expand their business in this half-hour special.

Find out more about Design for Decks and its mission here:
https://www.designfordecks.com/our-story

The post Passing The Torch #01: Finding a Mentor, with Etan Efrati and Jack Zerby appeared first on GrowthMentor.

As Div Manickam shared with us, this comes down to finding who your customers are, what are their pain points, and what unique differentiation you can offer as a product.

So it’s not about features or functionality, because your customers will not translate and understand what you are offering.

In this episode, you’ll hear about:

• Identifying the customers’ pain points to define your messaging and positioning
• Buyer personas and how to define them
• A 5-step buyer journey from Discovery to Advocacy
• Product launches, aligning stakeholders and OKRs
• OKRs as a way to align what you do with what you want to achieve

And all these in less than 15 min.

The post It’s not so complicated: Getting started in Product Marketing with Div Manickam appeared first on GrowthMentor.