"I'm currently overseeing 10+ marketing tactics for an ecomm startup. Whenever it's time to launch a new initiative on a channel, or something isn't going right, I find a mentor to audit my plan or retroactively review it with me."
Hal Zeitlin
What are you working on now?
Right now I’m scaling up Candid Leap, which is a Webflow agency that serves fast growing tech companies.
We are doing more Webflow Enterprise projects, and are developing our processes and capacity to better serve these more technical and high stakes clients.
When I’m not working at the agency, I’m looking after the family business Zeitlinsdeli.com, overseeing our ops and marketing teams and supporting our overall business function.
We are building this up from the ground, and I’m learning a lot about growing a company and making business decisions while in debt – something some of our clients also have!
Before you learned about GrowthMentor, where were you getting advice from?
I’ve paid for a handful of premium marketing communities. On occasion, I’d take my profit and hire an expert to gain an edge to make sure I deliver for my clients. For example, early in my Facebook Ads experience, I paid $150/month for Jon Loomer’s Power Hitter’s Club course/community. It was nice binge watching his trainings, but Joanna and Johannes provided a different type of support when it came to actual real life help. Jon Loomer is incredible, but as far as value to dollar ratio, GrowthMentor is way better for me.
And listening to podcasts and reading content is entirely different than the solution GrowthMentor provides. Talking with someone who has been marketing for years cannot be matched. Of course, for technical problems, Facebook groups have and do save the day!
What ultimately compelled you to sign up for GrowthMentor?
I am a big fan of growandconvet.com and they featured GrowthMentor in an article. When I took on a marketing role a few years back where the stakes were higher than ever, it was a no brainer to pay a small amount of money for tons of professional development.
I think I’ve been subscribed for over 2 years now, I’m a happy subscriber!
I often suggest for my startup/marketing friends (if they are driven and care about self-improvement and growth) to join.
What’s your favorite thing about GrowthMentor?
My favorite thing about GrowthMentor is the opportunity it provides to expedite my learning and professional growth. I get to meet with exports in any niche, who freely share their tactics and strategies. Through this, I solve critical problems in my businesses and generate results.
The directory of mentors available on GrowthMentor offers a diverse collection of experts. Growth Mentor helped me evolve not only in terms of marketing tactics and strategy but also in leadership, team management, client management, and other aspects of running an agency.
Any specific mentors that stand out in your mind as super helpful?
I’ve had so many positive experiences, let me share a handful.
If you are looking for a UX wizard with heat of gold I’d go to Markus Hofmann. He has helped me A LOT.
Copywriters! Go follow Eden Bidani on LinkedIn today for wisdom, she RULES! Ben Hayes also deserves great credit.
Nicolas Moulin is an example of the full stack digital ecomm marketer I want to become.
Joanna Delaney and Johannes Radig are two other Facebook heroes, extremely willing to be of support with guidance and coaching. They also helped with messaging, target audiences & hooks.
But let’s be real Mike Rozelle helped me structurally with overseeing many contractors. He was very giving and kind.
Okay one more, Sergi was super corporate legit in a way that I never saw before.
Based on things you’ve discussed in calls, do you have any results to tell us about?
Some of my greatest results I can’t have published on the internet!
Back when I was running marketing for companies, Growth Mentor helped me:
- Improve our product’s user experience
- Save money on ad spend
- Problem identification became streamlined, and solutions too!
- And overall I grew confidence to take on new channels and challenges I previously avoided!
Now that I run an agency, I’ve used Growth Mentor to:
- Learn about hiring technical talent
- Running 1:1s
- Growing a leadership team
- Improving my technical SEO knowledge
- Step up my agency sales tactics
And so much more!
With knowledge comes relief, so GrowthMentor has been a boost to my peace of mind since mentors get the struggle (and it’s real!)!
GrowthMentor in a nutshell?
Qualified, extreme value, gracious
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